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Channel: Craig Rosenberg – the funnelholic.
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Newsjacking: The Funnelholic Guide to the B2B Newsjack

Two weeks, I created a post about Joe Chernov joining Hubspot.  When I did, Jesse Noyes from Kapost wrote me an email that said: “Nice newsjack”. I literally had no idea what newsjacking was so I had...

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Successful Customer Outreach Through LinkedIn

Today’s post is from Robert Koehler, Sales Product Consultant for LinkedIn Sales Solutions. At the county fair a few years ago, the carnie running the ‘knock over the lead pins with the baseball’ booth...

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How to Use Ofunnel to Get Introductions into Your Target Prospects

Relationships are incredibly important for salespeople to be successful. An observation we made early on was that salespeople had no way of knowing when people in their network were connecting to...

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What is REVTalks?

The Funnelholic is a media sponsor for a new, upcoming event for marketers: REVTalks in San Francisco on January 27th, 2014.  36 great speakers. (Yes, 36). What we liked was the number of practitioners...

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5 Best Practices for Connecting with Your Dream Prospect

Editor’s Note: Today’s guest post is from Peter Gracey, Chief Operations Officer of AG Salesworks. Ah the “Dream Prospect.”  The proverbial unicorn of the sales world.  That rare and magnificent beast...

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Social selling, content selling, and content marketing

Last night at dinner, my mom said to me: “I watched your videos on the eCornell site, you need to lost 10 pounds.” I also noticed that I have grey hair. Nonetheless, I enjoyed filming these videos and...

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Best Practices for Following Up on Inbound Leads

Today’s guest post is from Derek Singleton of Software Advice. A great writer who recently published research on converting inbound leads. Enjoy his post! As an online business, Software Advice thrives...

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Top 50 Content Marketing Posts of 2013 from @sharebloc

I was not as good as others at wrapping up the year BEFORE the end of the year. We are working so hard at TOPO that I needed time to sleep and be with my family. With that in mind, today’s post was...

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How to Use @ClearSlide to Deliver an Engaging, Winning Sales Presentation

Today’s guest post is from Liza Sperling from ClearSlide. The “how-to” series on the Funnelholic has done really well and Clearslide has a lot of buzz. It’s a great match! BTW, Liza is like a ball of...

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5 Things that Will Cause Your Site Traffic to Distrust You

Today’s guest post is by James Scherer from Wishpond. The Wishpond writing style is full of examples and how-to’s…I like that. Enjoy! So you’ve generated some website traffic. Congrats. But are they...

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Lead Qualification: Defining your Qualified Lead (infographic)

Editor’s note: I get asked all the time to post infographics. As a general rule, I don’t like to post them. However, if I am a mentioned in the infographic and there is a cartoon image of me????  Don’t...

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How to Turn Twitter into a Lead Gen and Social Selling Machine

By now you have probably heard a lot about the promise of social selling. Still, many find it hard to effectively utilize social networks as part of their sales pipeline. We have all gotten used to...

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CMO + Technology = True Love

According to Gartner, CMOs will spend more on technology than CIOs by 2017. Yes, I know many of you have heard this prediction over and over again but keep listening, because this prediction is so bold...

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How to Use Full Circle CRM to Build Powerful Demand Generation Funnels in...

Editor’s note: Today’s post is from Bonnie Crater, President and CEO of Full Circle CRM. As you might imagine, posts on funnels are a favorite of mine…Enjoy! Funnels are great tools for understanding...

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Is It Okay to Cold Call a Prospect on Their Mobile Phone?

I don’t have a desk phone or home phone. Actually, correction: While at Tippit I allegedly had a desk phone. Only problem was it wasn’t on my desk as I had moved cubes and never took it with me. When...

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Sales Voicemail Mastery: The Tibor Shanto Method

For every sales or sales development rep or anyone who is trying to reach someone, the voicemail is a low converting often frustrating part of the game. Many people don’t leave voicemails anymore. They...

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Epic Sales Strategies Hiding in your CRM

Editor’s note: Today’s post is from Mike Kamo is the Director of Marketing for Stride. Stride produces great content, check out their blog for proof. At Stride, we have a unique opportunity to see...

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Mo Money Mo Problems: New Age Impediments to Sales and Marketing Alignment

Before you read further or prepare to leave a comment below that I have missed the core elements of sales-marketing alignment, please read my previous work here: Best Practices for Building A Revenue...

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The Amazing Rethink Happening in Sales Management

Dear Funnelholic Readers: If you follow the blog, a couple weeks ago you may have seen the release of one of my labors of love: The CMO’s Guide to Technology. Well, you may not have known this, but I...

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How to Use Kapost to Manage Your Editorial Calendar

Editor’s Note: I asked Jean Spencer of Kapost to put together a “how-to” for the content marketing automation software, Kapost. This is a very cool company based in Boulder, Colorado and is making the...

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